Entrepreneurship and Small Business Management

  • Publication Year: 2017
  • ISBN: 9781680957129
  • Price: $145
  • Publisher: Delve Publishing LLC
  • Binding Type: Hardcover

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This text provides a composed introduction to both entrepreneurship and small business management with an emphasis on attaining and maintaining a sustainable competitive advantage as a small organization. Entrepreneurship is the willingness to take risks and develop, organize and manage a business venture in a competitive global marketplace that is constantly evolving. Entrepreneurs are pioneers, innovators, leaders and inventors. Small business owners are responsible for managing all aspects of their company. Business owners use management skills to accomplish the goals and objectives of their company. Managing a small business effectively is a sure path to growth and success. A small business manager runs a small business using a diverse skill set. He coordinates resources to ensure a company meets customers’ needs, including human resources, operating capital, supplies, technologies and facilities. The resources a business manager needs are changing, because some contemporary companies function entirely in the cloud, requiring computers, Internet access, a website and online data storage.

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Lisa Lloyd received her M.B.A. from Wayne State University in 2006. A founder of three companies, Lisa is now a writer with a passion to educate and inspire others. She writes on entrepreneurship, management, sales and marketing. Her consulting practice works with new ventures in the pre-seed to growth stages.